Role: Senior Designer / Art Director
Scope: Brand Identity, Logo Design, Visual System, Marketing Assets

​

 ULV entered the electric low-speed vehicle market needing a brand that felt modern, credible, and premium without appearing like a generic utility product. I developed a clear, cohesive brand system built around restraint, consistency, and usability, designed to scale across marketing, digital, presentation, and environmental applications and support launch and future growth.